Develop and implement sales action plans and sales related activities. Lead community tours for prospective families, effectively guiding them through the decision-making process to secure new resident move-ins. Plan and execute a variety of community and family events, both within and outside the community Conduct proactive outreach to the local community residents, leaders and organizations. Build referral partner relationships through proactive outreach to include local physicians, hospitals, skilled nursing facilities. Thoroughly understand rental agreements and effectively negotiate terms and conditions. Monitor move-in and move-out trends to ensure the community meets census targets, while effectively analyzing and articulating key patterns Record all sales activity within the CRM tool (Yardi) and engage with prospective leads within 12 hours. Develop strong relationships with sister communities to encourage referral activities. Attend and/or conduct daily/weekly/monthly meetings...Sales Director, Sales, Director, Marketing